45. Birth, Feminism & Private Practice: How Hannah Muir Built Deep End Counselling in Mparntwe/Alice Springs
We poured some wine, hit record, and spoke about what it really feels like to start a brand new practice from scratch.
In today’s episode, I sit down in person in Mparntwe/Alice Springs with my gorgeous friend and client, Hannah Muir, the founder of Deep End Counselling. We poured some wine, settled the nerves, and talked about what it really feels like to build a business from the very beginning.
Hannah shares so honestly about:
- Why vulnerability is at the centre of her practice, and why creating a “lounge room, not an office” matters so deeply.
- Her passion for perinatal mental health, and the huge gaps in support she sees for women and families.
- The privilege and power of being invited into someone’s birth space — and the feminism, capitalism, and absurdity of what women still have to fight for in maternal care.
- The messy parts of starting a practice — imposter syndrome, showing up on social media, working around family, and trying not to burn out.
- What it actually looks like to create a business that supports her family, instead of the other way around.
This is not a polished “here’s how I did it” story. It’s a raw, real conversation about starting from scratch, juggling a hundred balls in the air, and learning what sustainable practice really means when your wellbeing — and your family’s wellbeing — is on the line.
If you’ve ever wondered whether it’s possible to start your own practice with little kids, while still staying true to your values and your life, Hannah’s story is proof that you don’t have to choose between them.
Connect with Hannah
On Instagram: https://www.instagram.com/deep.end.counselling/
Deep End Counselling: https://www.deependcounselling.com/
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